Final Logo, works bets for the business card given rectangular shape. Petals generate a sense of movement and guide the viewer's eye down the logo name from 'Wild' to 'Petals'.
Alternative Logo that can be used for online use/social media.
Business Cards - which can serve both co-managing sisters
Instagram post - advertising new logo
Alternative Instagram post
Mock App showcasing versatility of the logo, such as using the petals to visualise prices.
Practical use of logo as a tag for bouquets.
Initial brainstorming of fonts and petals.
My first attempt with colours as I tried to conceptualise what would suit the brand best. The font also felt very chunky and not sleek and modern, which would represent the business best.
Upon researching colour combinations, I found the right palette for a feminine and sophisticated look.